ro pledges 1% of all sales to environmental causes
ro joined 1% for the Planet, pledging to donate 1% of annual sales to support nonprofit organizations focused on the environment.
At ro, the ingenuity is in our core and more. Since 2021, the collections have been fully upcycled from surplus and excess material.
By becoming part of 1% for the Planet and pledging 1% of annual sales to support nonprofit organizations focused on the environment, ro strengthens our life-long dedication to the Earth.The intention is to offer customers something that is livable, a smart purchase that comes with the knowledge the environment was not harmed by its production.
By contributing 1% of their annual sales, thousands of 1% for the Planet members have raised over $300 million to support approved environmental nonprofits around the globe. Nonprofits are approved based on referrals, track record and environmental focus. Thousands of nonprofits worldwide are currently approved.
About 1% for the Planet
1% for the Planet is a global organization that exists to ensure our planet and future generations thrive. We inspire businesses and individuals to support environmental nonprofits through membership and everyday actions. We make environmental giving easy and effective through partnership advising, impact storytelling and third-party certification.
Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, our business members and individual members have given hundreds of millions of dollars to our approved nonprofit partners to date. Today, 1% for the Planet’s global network consists of thousands of businesses, individuals and environmental nonprofits working toward a better future for all.
Look for our logo to purchase for the planet, learn more and join at onepercentfortheplanet.org.